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This term in Creative Arts, we had to create an advert for the cereal boxes we created earlier in the year. We used a range of equipment such as cameras, microphones and green screens. The goal of the advert was to appeal to a target audience and follow the shot type list we made using a range of different techniques. Making the ads was a lot of fun and very interesting as we had to use lots of different editing techniques such as green screens, while also having fun filming cool little movies. I learnt that it takes a lot of work to get to a final product in any type of filming, even an advert that’s only 30 seconds long, as it isn’t just coming up with an effective story and filming, but editing, reshoots and all the post-filming things you need to do. Overall it was an awesome project as it incorporated both art and media/filming.